Laura Geller on Why Her Models Will Now Exclusively Be Over 40

Starting in 2021, all models of Laura Geller’s eponymous makeup brand will be over the age of 40. This permanent change for the brand is an attempt, Geller says, to not omit age in an era of expanding inclusivity, to increase the visibility of “women of a certain age” and put them right where they belong: in the spotlight, celebrated.

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